From our projects
Experience and views on HR, workforce, organisation and expansion.
5 articles
Market & Expansion
What my years in Asia taught me about market expansion
When I moved to Hong Kong in 2017, I was not thinking about “market expansion” as a consulting discipline. I was thinking about operations
· 3 minAdrian von Moos
Market & Expansion
Why Starbucks serves Café Crème in Switzerland
What makes a global brand locally relevant? Starbucks in Switzerland is a good example: the Café Crème.
· 2 minAdrian von Moos
Human Resources
An HR strategy does not start with HR, but with the corporate strategy
Almost every company has a corporate strategy, but hardly any has one for its own people
· 5 minAndrea Horvath
Organisation
A new org chart is not organisation design
In 2026, too, companies are under considerable pressure to adapt. Economic uncertainty, pressure on efficiency and technological change – AI above all – are forcing many organisations to question their structures and ways of working.
· 4 minCharlotte Mursch
Organisation
Change management as an integral part of every change
While the project team is already thinking about go-live, employees are still trying to understand why anything is being changed at all.
· 6 minAstrid Mettler
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